ENTERPRISE CLOUD computing company Salesforce.comis to create more than 100 jobs in Dublin as it continues to grow its business here.

The company said the roles will be mainly in sales, marketing, IT and customer-support functions.

The expansion was announced by Minister for Jobs, Enterprise and Innovation Richard Bruton.

“The Government is targeting high-growth companies and high-growth sectors as part of our action plan for jobs.

"Today's very welcome announcement that Salesforce.com, a dynamic company operating at the cutting edge of social, mobile and cloud computing, is creating 100 additional jobs in Dublin shows what is possible in these sectors," he said, adding he would ensure the country continues to take advantage of its ICT strengths to continue to attract investment.

Salesforce.com's Europe, Middle East and Asia chairman Dr Steve Garnett said the company was driving "a massive transformation" in the technology industry, and Ireland had played a key role.

The company is holding a recruitment event next Thursday in Dublin’s Morrison Hotel.

IDA Ireland chief executive Barry O’Leary described the firm as “a pioneer”that had seen “impressive” growth in recent years. “Ireland has been a key location for the company in its global expansion, and it is great to see this further enhanced.”

The announcement was welcomed by ICT Ireland's Paul Sweetman. "The announcement by salesforce.comreaffirms the tremendous strength of the technology sector in Ireland. Since January this year, 4,250 new jobs have been announced by technology companies."

Salesforce.comhas been here since 2000, and has over 100,000 customers worldwide, with over 20,000 customers in Europe. The Dublin office acts as its European hub for commercial sales.