What it means: You're really liking that new Lykke Li album, and you reckon Boardwalk Empireis as good as The Sopranosand Mad Menput together.

But you’re afraid to say it in case everybody else laughs out loud at your lack of taste. So, how do you check if your instincts are correct? You need social proof. These days, nobody has to be adrift in the the world of entertainment.

If you dig a particular new film, album, TV show or book, but you’re not sure if anyone else shares your opinion, just log on to your nearest social network and see what everybody else is digging. If people are talking about it on Facebook, or trending it on Twitter, that’s all the reassurance you need that you’re still plugged into the zeitgeist. Can’t decide if the new Radiohead album is another post-modern masterpiece, or just more tuneless wittering? Just check the message boards and avoid a fatal internet faux-pas.

How to say it:I'm definitely going to go see The Adjustment Bureau, just as soon as I get some social proof.